AEL Solar Solutions (Aelonline) is a Trowbridge-based renewable energy specialist, part of a long-established electrical contracting business with decades of experience. They install solar PV, battery storage, EV charging and commercial energy systems across the South of England, and needed a clear, professional website to present those services and generate enquiries.
4D Digital designed and built the website in WordPress, delivering a straightforward, professional platform that is simple to maintain and backed by ongoing support.
The brief
As an accredited installer working across domestic, commercial and industrial sectors, AEL needed a website that presented their range of services clearly and built trust quickly. It had to explain solar, battery storage, EV charging and commercial systems in plain terms, highlight their accreditations and experience, and make it easy for visitors to request a quote.
Key requirements included:
- A clean, professional WordPress website
- Clear presentation of solar, battery storage, EV charging and commercial services
- Prominent accreditations and trust signals
- Simple, obvious routes to request a quote or get in touch
- An easy-to-manage platform for the internal team
Our approach
4D Digital handled the project from design through to development and launch. The aim was a site that felt credible and reassuring to homeowners and businesses alike – a straightforward, professional build that makes the path from interest to enquiry as simple as possible.
We developed the website in WordPress so the team has a flexible, widely supported platform that is easy to update and built to grow as their services expand.
A clear, trustworthy presence
Buying solar and battery storage is a considered decision, so the site focuses on clarity and confidence. Each service is explained in approachable language, with accreditations and years of experience given prominence to reassure prospective customers.
The result presents AEL Solar Solutions as the experienced, accredited installer they are, helping visitors understand the options and take the next step.
Built on WordPress
We built the site on WordPress so the team can manage their own content with minimal fuss. Service pages, contact details and enquiry forms can be updated in-house, without needing a developer for routine changes.
The build was kept clean and maintainable, with a focus on performance, responsiveness across devices and long-term ease of management.
Ongoing support
Beyond launch, 4D Digital provides AEL with ongoing support and maintenance. This keeps the website secure, up to date and running reliably, and gives the team a single point of contact whenever they need changes, advice or technical help.
This ongoing relationship means the website continues to work for the business over time, rather than being a one-off project that is left to age.
The outcome
The finished website gives AEL Solar Solutions a polished, professional platform that reflects their experience and accreditations across solar and renewable energy.
It is a straightforward, well-built WordPress site – clear for customers, simple for the team to manage, and supported on an ongoing basis by 4D Digital.
Services provided
- Website design
- WordPress development
- Responsive website build
- Content structure and setup
- Enquiry and quote forms
- Launch support
- Ongoing support and maintenance